AI Insights · Timothy · December 2024
Top 5 Social Apps on Android in New Zealand, Q4 2024
Explore the performance of the top social apps on Android in New Zealand during Q4 2024, with insights from Sensor Tower.
The fourth quarter of 2024 saw interesting trends for the top social apps on the Android platform in New Zealand. Data sourced from Sensor Tower highlights key performance metrics for these apps, providing insights into downloads, revenue, and active user trends.
TikTok - Videos, Shop & LIVE experienced a notable increase in weekly revenue, starting at approximately $40.5K and peaking at $81.2K by the end of December. Weekly downloads initially declined but recovered to over 5K towards the quarter's end. Active users fluctuated, ending the quarter with around 245.5K.
Bigo Live - Live Streaming App showed a mixed performance. Revenue peaked at $8.5K mid-quarter before dropping significantly. Downloads also saw a decline, with a low of 62 in early December, but active users rose slightly, ending at 16.3K.
Grindr - Gay Dating & Chat maintained a steady revenue stream, hovering around $5-6K weekly. Downloads remained relatively low, with a slight peak in late December. Active users showed minor fluctuations, ending the quarter slightly below 1.7K.
Facebook remained strong with over 1M active users throughout the quarter. Revenue saw minor variations, with a peak of nearly $5K in mid-December. Downloads increased steadily, reaching over 8K by the end of December.
Finally, Chamet - Live Video Chat had an interesting quarter with revenue fluctuations, peaking at $3.4K. Downloads showed growth towards the end of the quarter, and active users increased significantly, finishing with 480.
These insights illustrate the dynamic nature of social apps in New Zealand, as captured by Sensor Tower's comprehensive analytics. For more detailed information, visit Sensor Tower's platform.